Should A Aspiring Influencer Friend Stop Exploiting Me for Material?

The Prosecution: Beth

At times I'm recorded while I’m eating. I’ll see myself on her social media – it feels like a sudden shock.

A close companion of a decade, she, calls herself the “content queen”. It’s fun for a bit, but it strains our friendship.

She is an extrovert, she feels the need to document everything all the time. During meals out, she says, “The phone eats first,” and snaps pictures with the flash on, which induces embarrassment. I don’t like it when strangers see her posing or filming – I experience vicarious awkwardness. Another annoyance is because meals lose their warmth.

She's not quite an influencer yet, but she is aspiring to become one. She makes vlogs about living in our city, a day in her life, and her work as a stylist. The material is quality, credit where it's due, but I don’t want to be involved. Sometimes she films me while dining, or simply tagging along. Later, I appear on her Instagram afterwards, and it comes like a jumpscare: I’ll have bare-faced, an awkward face or photographed while eating. It’s uncomfortable.

Marielle also anticipates that I will to record her at inconvenient times. Sometimes I'm in conversation to someone else, or we're simply hanging out in the street. I feel like our friendship has transformed into me being her free crew. She has the means to hire someone if she wanted professional shots. Upon mentioning my unease about this arrangement, she dismissed it. I've been invited to several brand events, which were appreciated, but that doesn't compensate for all the energy I invest helping her make content.

I’m grateful that she has supported me with my design career, but I resist our friendship to become just a ledger of exchanges. I don't believe she's insincere or inauthentic, but at times I feel that if recording starts, we will begin acting in a way that presents a favorable image for her vlog.

She will say, “Alright, smile for the camera!” and record me smiling with another. It feels forced. I need her to recognize that our 10-year friendship still has limits. I love spending time with her, but I also want to enjoy it without being recorded, edited, or posted for an viewers. I’m not a accessory for her Instagram.

The Defence: The Content Creator's View

I want my friend to see that the creations we produce together can get us a foot in the door.

I am passionate about shooting content. It’s not just a hobby; it’s part of who I am. Producing content and documenting experiences online enables me to express myself and connect with people in new ways.

I wouldn't label myself as a full influencer yet, but it's savvy to make money from your passions. I look up to people on social platforms who pull off that aesthetic of informal, self-made content creation.

Creating content is my version of living actively: observing the nuances, posting them with an viewership that appreciates the craft behind it. It's never my aim to make my friend uncomfortable. Taking her to professional gatherings was my method of offering access, providing her a opportunity to experience behind-the-scenes moments that could benefit her professional path too. That isn't leverage, it’s just being realistic.

I’d still take her to such functions even if she didn’t help me, but I want her to see what the work we create together can achieve: a foot in the door. I know not everyone likes being filmed, but often spontaneity is what makes content authentic. Appearing on video from time to time is part and parcel of being my friend. I'd remove anything she requested, but she has never asked yet.

I don't demand anybody to be my personal filmmaker, but friends support one another in small ways. I thought filming a clip here or there would be fun for Beth. Innovation thrives in partnership, and having Beth around makes endeavors energetic and enjoyable. I don't compel her to take part in anything, and I would never deliberately embarrass her. But filming together sometimes is part of how I document our shared experiences.

I cherish Beth’s friendship deeply and don’t want making videos to drive a wedge between us. I am ready to compromise: like asking before filming, and steering clear of angles that might make her self-conscious.

This isn’t about control, it’s about expressing my perspective while still considering hers. Clearly content creation is not a substitute for genuine friendship: it’s just part of how I live my life and I desire her to be included in a way that’s agreeable for both of us.

Outside Perspectives: Reader Opinions

Should Marielle stop recording herself and her friend when they are out together?

Nothing is more uncomfortable than having a companion point a camera at you. I get that it’s Marielle’s passion, but I don’t make friends come to my work. Perhaps she can find like-minded creators to collaborate with. Given the uncertain future of AI, human connections are the only thing we have – don’t waste them!
A respondent, 25

If you’re doing something professionally, it's unfair to expect your friends for help repeatedly, even if they have done it before. If Marielle loves shooting, that doesn’t mean everyone around her is willing material. She must to respect Beth’s personal space.
Another reader, 26

Marielle might love producing videos and showing off her life online, but it isn't for everybody. It was kind she has assisted Beth’s career, but she needs to listen to what Beth wants.
Emma, 27

It seems like you care about each other, so cling to that and make sure it’s the priority in your friendship. Create some real experiences, where true emotions are preserved, not online archives. Even public figures who seem to share their worlds actually have more secrecy than it seems.
Sarah, 53

She seems to be neither present nor authentic when she’s with Beth – she's on the job. Both seem unsure as to what’s reasonable. The answer is not found in trying to change one another, but in each establishing clear boundaries around what feels acceptable to them and determining if there is an acceptable compromise.
Barbara, 71

Now You Be the Judge

In an online poll: has she been over-exposing their friendship?

Adam Hughes
Adam Hughes

A real estate consultant with over a decade of experience specializing in luxury properties and market analysis.